Coming off the huge success of his latest single “Come and See Me,” PARTYNEXTDOOR (PND) released a cameo-full video for the song.
The likes of Twenty88–the collaborative group made up of Big Sean and Jhené Aiko–OB O’Brien and even Kylie Jenner make an appearance in PND’s newest video. Seemingly enough, the only two things missing from the video were an appearance by Drake, who is featured on the original version, and his verse. PND possibly did away with his verse due to video scheduling issues, or maybe because the song’s taken a life of its own–however, we won’t speculate.
Aside from the clear product placement throughout the video, the video’s director, Adrian Martinez, used darker scenes to tell the story of what looks to be a tale of PND and Jenner’s love rekindling.
The video wasn’t premiered as are other videos. It’s 2016 and with the advancement in technology, artists are pushing new ways to release content. In the case for “Come and See Me,” PND initially premiered the video on the social media platform Snapchat’s Discovery page.
PND has yet to reveal the date for the release of his next project P3, but if his fans are to follow his trends, his project should be expected to release in July–as did his last two.